One out of every five products sold on e-commerce platforms are counterfeit, and the chances of a fake are the highest for cosmetics and fragrances, says a survey by citizen engagement platform LocalCircles.
The survey, shared exclusively with TOI, had a sample size of about 30,000. To a question by LocalCircles on whether they had received counterfeit products in the previous six months, 20% said yes. A small percentage also said they wouldn’t know whether what they received was fake or genuine.
Asked which e-commerce site ships the highest percentage of fake goods, 37% of respondents said Snapdeal, 22% Flipkart, 21% Paytm Mall and 20% said Amazon. On which product categories see the most fakes, 35% of respondents said fragrances, a similar percentage said cosmetics, 22% said sporting goods, and 8% said bags.
Source: The Times of India